Absolut Repair Molecular Sulphate Free Shampoo 300ml
Absolut Repair Molecular Sulphate Free Shampoo 300ml
£27.00
When hair is damaged, its molecular structure, composed of peptides, is compromised. Hair breaks, becomes too elastic, with no movement.
But most peptides are too big to be reinjected into the fibre, making damage almost irreversible.
For the first time, L’Oréal Advanced Research team successfully managed to break down peptides, to inject their components separately into the fibre4.
Once inside, they reform & rebuild the molecular structure of the hair1; and provide 82% more strength5 and improved elasticity and movement6
For all damaged hair textures, colour-treated, lightened & natural hair.
1 Instrumental test after 15 applications of Shampoo, rinse-off serum and leave-in mask
2 Instrumental test after 5 applications of shampoo + rinse-off serum
3Consumer perception, 64 participants
4Amino acids & Peptides bonder
5Brushing test vs sensitised hair
6Consumer test after application of shampoo + rinse-off serum + leave-in mask
Brand Name: L’Oréal – Serie Expert
Hair Concern: Damaged Hair, Anti Frizz, Colour Protection



